Stories & notes

Dispatches from inside the delivery operation.

Resources for delivery operations teams. Case studies, field notes and the blog, in one place.

01 · Case studies

Named customers, measured results.

All customer stories →
Case Study Now delivering same-day into Manhattan
Non-Alcoholic Beverages

Minus Moonshine: Taking a Second Store Online

A two-door non-alcoholic beverage retailer could only ship from one of its Brooklyn stores, and gig drivers wouldn't go as far as Manhattan. Now both stores sell online and Manhattan customers get same-day delivery.

Read story 3 min
Case Study $1k/month saved on a single Miami route
Logistics

Parsel: Cheapest Transport Miles, Pound-for-Pound

Parsel dispatches hundreds of daily first-mile and middle-mile runs to and from 3PLs. Getcho suggests the cheapest fleet that still makes each pickup window, and uses BOLs and delivery photos to size every run to what actually ships.

Read story 4 min
Case Study 11% lower shipping unit costs
Wine & Spirits

67 Wine: Delivery Priced to What It Actually Costs

A case of wine sold with $11.99 flat-rate shipping cost $22 to deliver. 67 Wine now prices every delivery to its true cost, offers ASAP, white-glove and anytime delivery at checkout, and serves Brooklyn and Queens daily instead of weekly, tripling orders there.

Read story 5 min
Case Study 40% lower shipping costs
Specialty Grocery

Myers of Keswick: The Premier Ship From Store Platform

A British grocer in New York City had switched off New Jersey delivery and was checking every order by hand. Now local delivery and overnight FedEx shipping for perishables run straight out of Shopify, with order issues down 30x to 0.1%.

Read story 5 min
Case Study 25% lower total shipping spend
Retail

The Closeout Connection: Every Order Ships at the Lowest Quoted Rate

Heavy cartons to Florida, California and Texas were losing money at zone 8 parcel rates. Now every order is quoted across local couriers, the national carriers and Parsel's regional carriers, and not one SKU loses money on shipping.

Read story 5 min
02 · Field notes

What we see on the road.

Delivery Forensics →
Field Note

Field Note: Third-Party Delivery Fraud

A dive into one specific type of scam: a driver marks a delivery as complete, never having started it. It occasionally breaks through driver app guardrails, but never gets past Getcho's orchestration safeguards.

Read →4 min
Delivery Forensics

Your Customer Says "Never Received." Tracking Says Delivered.

For brand CX and 3PL ops teams. A customer reported an $800 order never received, 75 hours after it was delivered, signed for, and photographed. The building's own log showed a friend collected it five minutes after dropoff. What to check — and in what order — when tracking says delivered and the customer says no.

Read →7 min
Multi-Industry

Why Not Use In-House Drivers?

When to tap your own fleet and when to outsource delivery is both an art and a science. Here's how partners like Janovic and Farm Link Hawaii think about it.

Read →3 min
Multi-Industry

Release Valves, Reach, and Rates: Supplementing Local Delivery with Getcho

Farm Link Hawaii and Janovic use Getcho to supplement their in-house fleets—handling urgent deliveries and expanding into new markets without adding trucks.

Read →4 min
Retail

Storefront Fulfillment the Foolproof Way

Getcho is the best way to launch Buy Online, Deliver from Store (BODFS). Learn how retailers use storefronts for same-day delivery without the operational headaches.

Read →5 min
Retail

Peak Season & Getcho Delivery: Taking the Heat Off Store Teams

Getcho helps brands and retailers capture peak season volume without being overrun, whether it's Halloween, the holidays, or whenever demand spikes.

Read →4 min
E-commerce

Home Field Advantage: Capturing New Local Delivery Markets

Getcho helps brands expand their delivery radius by orders of magnitude, turning proximity into a competitive advantage.

Read →3 min
Logistics

Highline Commerce + Getcho: Same Day Delivery in New York & Atlanta

Getcho seamlessly implemented courier delivery for a third-party logistics company, enabling high-end brands to serve VIP customers in under two hours.

Read →4 min
03 · Blog

Guides, product and the rest.

Latest

How We Got Our Shopify Carrier Rates Under 500 ms

Built for Shopify requires a carrier-rate endpoint to answer in under 500 ms at the 95th percentile. Ours failed, then passed some days, then passed every day. Here is what we changed at each stage, what each stage cost us, and the numbers.

Read the note 5 min